5 page builders for Shopify comparison: Which one is best for you?

15.01.2024
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5 page builders for Shopify comparison: Which one is best for you?

Page builders for Shopify are tools which help users create their e-commerce sites (from landing pages to product pages) without the need of coding. With page builders, Shopify users can easily and quickly design attractive pages with higher conversion rates. 

In this article we'll compare 5 page builders to help you choose the best one for your business!

5 page builders for Shopify comparison: Which one is best for you?

Why use a page builder for your Shopify site?

Why should you pay for a page builder app in the first place? Having optimized and visually attractive pages, especially product and landing pages, is crucial for the success of your e-commerce business. The design of a product page has a significant impact on the conversion rate. However, the in-built Shopify page editor doesn't offer many options to customize pages for those who are not familiar with coding. That's why there are many page builder apps that allow you to build and customize your e-commerce pages easily without coding.

There are many options available, so let's have a look at some of the best & most popular page builders! 

1. PageFly Landing Page Builder

PageFly is the number 1 page builder for Shopify with thousands of satisfied users. Its mission is to help you create your perfect Shopify website without using codes.


5 page builders for Shopify comparison: Which one is best for you?

Main features:

  • User-friendly interface
  • Intuitive drag-and-drop editor  
  • Template and elements library - you can start from scratch combining elements or customize one of the templates
  • Option to edit with code - makes it suitable also for advanced users
  • For all types of pages - product and landing pages, homepage, blog posts, etc.
  • You can customize a page separately for PC and mobile for best results 

Pricing plans:

  • Free (only 1 page)
  • Pay as you go: 24-69 USD/month (depending on number of published pages)
  • Unlimited: 99 USD/month

Why choose PageFly?

  • Excellent user rating (4.9*), it's widely used
  • Lots of templates (100+) and elements to choose from
  • Great customer support - 24/7 live chat

2. GemPages

“Better, smarter, faster storefront design with less code” - that's what you get with GemPages page builder. Trusted by thousands of users, GemPages is definitely one of the best page builders that exist. 

5 page builders for Shopify comparison: Which one is best for you?

Main features:

  • Customizing and building product and landing pages, homepages, blog posts and other essential pages
  • Intuitive visual editor
  • 100+ elements to use  
  • AI-powered feature for converting images and URLs into editable layouts
  • Pages can be styled for different devices - PC, tablet or smartphone
  • Custom coding for advanced users

Pricing plans: 

  • Free - 1 page
  • Build - 23 USD/month (essential functions for small businesses)
  • Optimize - 47 USD/month
  • Enterprise - 159 USD/month (unlimited features, priority support)

Why choose GemPages?

  • Reasonable pricing for small businesses
  • Easy to use for beginners
  • New AI features for faster and easier editing
  • User satisfaction - 3,700+ 5 star reviews

3. Shogun Page Builder

Shogun offers “comprehensive suite of optimization, personalization, and visual merchandising tools built for ecommerce”. It's a premium and one of the most expensive page builder apps. 

5 page builders for Shopify comparison: Which one is best for you?

Main features:

  • Drag and drop editor
  • A/B testing feature - helps you find out which version has best conversions
  • In-built SEO optimization features
  • Measuring performance of pages
  • Library of 70+ templates and elements to use and modify  
  • AI Designer and Copywriting features for creating new content

Pricing plans: 

  • Build - 99 USD/month
  • Grow - 239 USD/month
  • Advanced - 399 USD/month

Why choose Shogun?

  • Ideal for optimization of existing pages and SEO oriented users
  • If you're advanced user who values the extra marketing and optimization features due to its higher price

4. Zipify Pages

Zipify is a number one page builder for sales funnels. With 600+ positive reviews and 77k+ installs, it's a bit less known and used than the previously mentioned page builders. 

5 page builders for Shopify comparison: Which one is best for you?

Main features:

  • Customize with drag-and-drop conversion blocks like bundles and cross-sells
  • Conversion optimized templates for every kind of marketing campaign with entire sales funnels in mind
  • Customize lead pages, product pages, content pages, blogs, launch pages
  • A/B testing feature

Pricing plans:

  • Free trial - 14 days (1 page)
  • Starter - 30 USD/month (core features for small stores)
  • Basic - 66 USD/month (for medium stores)
  • Advanced - 138 USD/month (unlimited)

Why choose Zipify?

  • Offers proven templates tested on successful stores
  • It's more economical than some other Shopify page builders 
  • Ideal for users oriented on the marketing aspects, SEO and testing

5. Pobo Page Builder

Pobo Page Builder is a relatively new app, but it's constantly developing and coming up with new features.

5 page builders for Shopify comparison: Which one is best for you?

Main features:

  • Simple drag & drop editor
  • Customize product, category pages and blog posts 
  • AI feature for creating content 
  • 50+ elements to use and ready-made templates 
  • Photo library with more than 5 million images
  • Batch editing and copying product descriptions 

Pricing plans:

  • START - free (limited for 10 products, 5 categories, 5 posts)
  • PROFI - 29 USD/month (small businesses - limited 100 products, 10 categories, 10 posts)
  • PREMIUM - 49 USD/month (unlimited)

Why choose Pobo Page Builder?

  • Excellent user reviews (on Shoptet platform it's a #1 add-on with 100+ positive reviews)
  • Batch editing of product descriptions feature saves a lot of time
  • Economical and accessible to smaller businesses

We hope that this comparison helped you with choosing the right app for your Shopify store. You can always use the free trial period to get to know the chosen app better and then decide if it's a match or try another one. 


Try Pobo Page Builder for FREE